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Tina Turtle x Influencer Marketing & Management Boosting Tina Turtle’s Brand and Revenue Client Tina Turtle Year 2024 Scope of Work Branding, Influencer Marketing, Influencer Management Industry Lifestyle With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator. Here's the Sitch (aka Situation) Our Approach Over the past 8.5 months, we focused on solidifying the packaging and presentation of Tina’s brand to elevate her as a go-to collaborator for brands looking to connect with Gen-Z and millennial women who live confidently, appreciate nostalgia, and aim to make the most of life. Branding & Strategy: Updated social media bios and created a streamlined brand kit and one-sheet to establish a consistent and clear brand identity. Marketing & Communications: Defined partnership goals, conducted market research, and analyzed past efforts to identify strategic opportunities. Set up a Brand Correspondence Tracker to manage inbound inquiries. Operations Management: Managed inbound inquiries with response templates and directed to Tina’s management. Pitched outbound to relevant brands, securing partnerships and increasing revenue. Our Impact & Client Milestones Revenue Growth: From October 4 to December 20, Tina's revenue nearly doubled compared to the previous 1.5-month period, and almost tripled compared to the first 4 months of the partnership. This demonstrates a significant increase in both the average deal size and overall revenue performance. Social Media Milestones: Tina reached 100k+ followers on Instagram, significantly expanding her reach and influence. Brand Partnerships: She attended her first festival, the Broccoli City Music Festival, with travel compensation. Tina became the face of a summer campaign with Paper Planes, which resulted in ongoing engagement with the brand. After participating in gifting campaigns, Tina secured her first paid Steve Madden deal and a paid partnership with Adore Me, showcasing her ability to leverage event content into paid collaborations. Gained partnerships with Fashion Nova, Readyhubb, Kenner, Nike, PUMA and more. With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator.

Tina Turtle x Influencer Marketing & Management Boosting Tina Turtle’s Brand and Revenue Client Tina Turtle Year 2024 Scope of Work Branding, Influencer Marketing, Influencer Management Industry Lifestyle With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator. Here's the Sitch (aka Situation) Our Approach Over the past 8.5 months, we focused on solidifying the packaging and presentation of Tina’s brand to elevate her as a go-to collaborator for brands looking to connect with Gen-Z and millennial women who live confidently, appreciate nostalgia, and aim to make the most of life. Branding & Strategy: Updated social media bios and created a streamlined brand kit and one-sheet to establish a consistent and clear brand identity. Marketing & Communications: Defined partnership goals, conducted market research, and analyzed past efforts to identify strategic opportunities. Set up a Brand Correspondence Tracker to manage inbound inquiries. Operations Management: Managed inbound inquiries with response templates and directed to Tina’s management. Pitched outbound to relevant brands, securing partnerships and increasing revenue. Our Impact & Client Milestones Revenue Growth: From October 4 to December 20, Tina's revenue nearly doubled compared to the previous 1.5-month period, and almost tripled compared to the first 4 months of the partnership. This demonstrates a significant increase in both the average deal size and overall revenue performance. Social Media Milestones: Tina reached 100k+ followers on Instagram, significantly expanding her reach and influence. Brand Partnerships: She attended her first festival, the Broccoli City Music Festival, with travel compensation. Tina became the face of a summer campaign with Paper Planes, which resulted in ongoing engagement with the brand. After participating in gifting campaigns, Tina secured her first paid Steve Madden deal and a paid partnership with Adore Me, showcasing her ability to leverage event content into paid collaborations. Gained partnerships with Fashion Nova, Readyhubb, Kenner, Nike, PUMA and more. With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator.

Tina Turtle x Influencer Marketing & Management Boosting Tina Turtle’s Brand and Revenue Client Tina Turtle Year 2024 Scope of Work Branding, Influencer Marketing, Influencer Management Industry Lifestyle With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator. Here's the Sitch (aka Situation) Our Approach Over the past 8.5 months, we focused on solidifying the packaging and presentation of Tina’s brand to elevate her as a go-to collaborator for brands looking to connect with Gen-Z and millennial women who live confidently, appreciate nostalgia, and aim to make the most of life. Branding & Strategy: Updated social media bios and created a streamlined brand kit and one-sheet to establish a consistent and clear brand identity. Marketing & Communications: Defined partnership goals, conducted market research, and analyzed past efforts to identify strategic opportunities. Set up a Brand Correspondence Tracker to manage inbound inquiries. Operations Management: Managed inbound inquiries with response templates and directed to Tina’s management. Pitched outbound to relevant brands, securing partnerships and increasing revenue. Our Impact & Client Milestones Revenue Growth: From October 4 to December 20, Tina's revenue nearly doubled compared to the previous 1.5-month period, and almost tripled compared to the first 4 months of the partnership. This demonstrates a significant increase in both the average deal size and overall revenue performance. Social Media Milestones: Tina reached 100k+ followers on Instagram, significantly expanding her reach and influence. Brand Partnerships: She attended her first festival, the Broccoli City Music Festival, with travel compensation. Tina became the face of a summer campaign with Paper Planes, which resulted in ongoing engagement with the brand. After participating in gifting campaigns, Tina secured her first paid Steve Madden deal and a paid partnership with Adore Me, showcasing her ability to leverage event content into paid collaborations. Gained partnerships with Fashion Nova, Readyhubb, Kenner, Nike, PUMA and more. With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator.

Tina Turtle x Influencer Marketing & Management Boosting Tina Turtle’s Brand and Revenue Client Tina Turtle Year 2024 Scope of Work Branding, Influencer Marketing, Influencer Management Industry Lifestyle With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator. Here's the Sitch (aka Situation) Our Approach Over the past 8.5 months, we focused on solidifying the packaging and presentation of Tina’s brand to elevate her as a go-to collaborator for brands looking to connect with Gen-Z and millennial women who live confidently, appreciate nostalgia, and aim to make the most of life. Branding & Strategy: Updated social media bios and created a streamlined brand kit and one-sheet to establish a consistent and clear brand identity. Marketing & Communications: Defined partnership goals, conducted market research, and analyzed past efforts to identify strategic opportunities. Set up a Brand Correspondence Tracker to manage inbound inquiries. Operations Management: Managed inbound inquiries with response templates and directed to Tina’s management. Pitched outbound to relevant brands, securing partnerships and increasing revenue. Our Impact & Client Milestones Revenue Growth: From October 4 to December 20, Tina's revenue nearly doubled compared to the previous 1.5-month period, and almost tripled compared to the first 4 months of the partnership. This demonstrates a significant increase in both the average deal size and overall revenue performance. Social Media Milestones: Tina reached 100k+ followers on Instagram, significantly expanding her reach and influence. Brand Partnerships: She attended her first festival, the Broccoli City Music Festival, with travel compensation. Tina became the face of a summer campaign with Paper Planes, which resulted in ongoing engagement with the brand. After participating in gifting campaigns, Tina secured her first paid Steve Madden deal and a paid partnership with Adore Me, showcasing her ability to leverage event content into paid collaborations. Gained partnerships with Fashion Nova, Readyhubb, Kenner, Nike, PUMA and more. With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator.

Tina Turtle x Influencer Marketing & Management Boosting Tina Turtle’s Brand and Revenue Client Tina Turtle Year 2024 Scope of Work Branding, Influencer Marketing, Influencer Management Industry Lifestyle With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator. Here's the Sitch (aka Situation) Our Approach Over the past 8.5 months, we focused on solidifying the packaging and presentation of Tina’s brand to elevate her as a go-to collaborator for brands looking to connect with Gen-Z and millennial women who live confidently, appreciate nostalgia, and aim to make the most of life. Branding & Strategy: Updated social media bios and created a streamlined brand kit and one-sheet to establish a consistent and clear brand identity. Marketing & Communications: Defined partnership goals, conducted market research, and analyzed past efforts to identify strategic opportunities. Set up a Brand Correspondence Tracker to manage inbound inquiries. Operations Management: Managed inbound inquiries with response templates and directed to Tina’s management. Pitched outbound to relevant brands, securing partnerships and increasing revenue. Our Impact & Client Milestones Revenue Growth: From October 4 to December 20, Tina's revenue nearly doubled compared to the previous 1.5-month period, and almost tripled compared to the first 4 months of the partnership. This demonstrates a significant increase in both the average deal size and overall revenue performance. Social Media Milestones: Tina reached 100k+ followers on Instagram, significantly expanding her reach and influence. Brand Partnerships: She attended her first festival, the Broccoli City Music Festival, with travel compensation. Tina became the face of a summer campaign with Paper Planes, which resulted in ongoing engagement with the brand. After participating in gifting campaigns, Tina secured her first paid Steve Madden deal and a paid partnership with Adore Me, showcasing her ability to leverage event content into paid collaborations. Gained partnerships with Fashion Nova, Readyhubb, Kenner, Nike, PUMA and more. With nearly 1 million followers, viral moments, and cultivated influence, Tina Turtle has reached a pivotal point in her brand journey, that involves solidifying her as a fashion and lifestyle content creator.

Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations Service Name Close Service Name Close Service Name Close New Haven Career Fair Connecting Creatives With Careers Tina Turtle (Influencer Marketing) Triple Revenue with Brand Deals Town of Waterford Brand Building & Grant Impact Junior Achievement Unified Messaging & Amplified Impact Power in Pink Driving Awareness Through Fashion My Sister's Keyp'her Hub for Women of Color Lachers Reese Optimizing Systems & Messaging Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations New Haven Career Fair Connecting Creatives With Careers Tina Turtle (Influencer Marketing) Optimizing Systems & Messaging Town of Waterford Brand Building & Grant Impact Junior Achievement Unified Message & Amplified Impact Power in Pink Driving Awareness Through Fashion My Sister's Keyp'her Hub for Women of Color Lachers Reese Optimizing Systems & Messaging Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations

Service Name Close Service Name Close Service Name Close Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations New Haven Career Fair Connecting Creatives With Careers Tina Turtle (Influencer Marketing) Triple Revenue with Brand Deals Town of Waterford Brand Building & Grant Impact Junior Achievement Unified Message & Amplified Impact 6th Dimension Into the Afroverse Power in Pink Driving Awareness Through Fashion My Sister's Keyp'her Hub for Women of Color Lacher's Reese Optimizing Systems & Messaging Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations Tina Turtle x Steve Madden Triple Revenue with Brand Deals Town of Waterford Elevating EDC’s Presence & Impact 6th Dimension Into the Afroverse Power in Pink Driving Awareness Through Fashion My Sister's Keyp'her Hub for Women of Color Lachers Reese Optimizing Systems & Messaging Strategy & Consulting Branding Marketing Communications Operations Strategy & Consulting Branding Marketing Communications Operations

Service Name Close Service Name Close Service Name Close New Haven Career Fair Connecting Creatives With Careers Tina Turtle (Influencer Marketing) Triple Revenue with Brand Deals Future Link Optimizing Systems for Sustainable Impact NMAAHC Streamlining Programs for Impact The Breed Ent. Uniting CT's Arts Scene Town of Waterford Supporting Small Businesses Post-Pandemic CT Office of The Arts Improving Artist Economic Opportunity RiseUp for Arts Systems for Event Commitee Success Lachers Reese Optimizing Operations and Messaging Grrowth Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations New Haven Career Fair Connecting Creatives With Careers Tina Turtle (Influencer Management) Triple Revenue with Brand Deals Future Link Optimizing Systems for Sustainable Impact NMAAHC Streamlining Programs for Impact The Breed Ent Uniting CT’s Arts Scene Town of Waterford Supporting Small Businesses Post-Pandemic CT Office of The Arts Improving Artist Economic Opportunity RiseUp for Arts Systems for Event Committee Success Lachers Reese Optimizing Operations and Messaging Growth Explore each category we thrive in. Strategy & Consulting Branding Marketing Communications Operations

Call Me Ace Independent Billboard-Charting Artist Uses Music to Call Out Racial Injustice, Burn Out & Work-Life Balance Client Call Me Ace: Music with a Cause Year 2019 Scope of Work Brand Messaging Development, Public Relations Industry Entertainment Here's the Sitch (aka Situation) Determined to use his music and professional knowledge as a gateway to connect with disenfranchised communities, Call Me Ace encourages his supporters to live a rich life, not just a life full of riches through timely music releases. Call Me Ace is an independent hip-hop artist, millennial professional and creative tech entrepreneur, whose debut album, Airplane Mode, hit #3 on the iTunes Top 40 US Hip-Hop Album Chart as well as #50 on the Billboard R&B/Hip-Hop Album Sales chart. Determined to elevate the buzz he created on his own, Ace desired brand awareness ahead of the release of his second EP, Working From Home. Our Approach To kick-off our 12-month campaign, we audited Ace's online presence, conducted a competitive coverage analysis to identify unique narratives and updated/created all pitch-able assets. Our strategic communications and marketing strategy aimed to gain local, regional & national publicity via blogs, podcasts, digital, print & unconventional publications; as well as be mindful of appearances and strategic partnerships. Based on our market research, there was an opportunity to not only leverage Ace's artistic achievements, but also frame narratives around his millennial perspectives on business and lifestyle topics. Additionally, as the unforseen pandemic occured, Ace released Working From Home: Extended which elaborated on news topics like burnout, work-life balance and social justice. We worked with Ace to use the EP's pre-orders as well as Google’s gift-matching program to raise $10,000+ for Faith In Action’s Live Free campaign to end social injustice. Our Impact & Client Milestones Within the first month of pitching the "Working From Home" campaign, we secured an exclusive with Earmilk--a nationally recognized music publication--for the "Gold Cuffs" single, which contributed to the first 1,000 Youtube views. The month the EP dropped, we wrote and distributed a press release which got picked up by 228 platforms, totalling an estimate of 11M+ impressions. In the following months we garnered a total of 61 placements, totalling an estimate of 419m+ impressions. At the end of the 12-months, our efforts were complemented by Ace's songs "5:15am" and "No Assistance" getting added to the NBA 2K21 Next Gen Gaming Experience (featuring songs from 2 Chainz, Lil Wayne, CHIKA, Pop Smoke, Tame Impala, Drae Harris, The Weeknd, JID, Jack Harlow, Juice WRLD and more) Notable media coverage: FOX Soul, Afro Tech, Blk Creatives’ Twitter-chat summit: FEARS, Medium, Urban Magazine, Live with DJ A-Rod, Sheen Magazine, LA On Lock, Global Money World, Central Sauce and more. In 12-months, we were able to produce 4x more media coverage for his brand, compared to the year prior to working with us. After the first year of working together, we continued our collaboration for another 12 months to continue raising brand awareness--particularly for his project "Out of Office." Our PR support resulted in: 37 placements (Estimated impressions: 3B+) Notable coverage: HipHop Dx, KAZI Magazine, Def Pen, Hype Magazine, Audiomack (playlist), xoNecole, Sheen Magazine, Pie Radio UK, Travel Noire, Digital Journal and more. Invites sent to selected media to attend a virtual listening party (which had 100+ attendees, including a journalist from Hip Hop Since 1987) Being a semi-finalist for BET's #BETAmplified contest A press release announcing Ace's collaboration with the Ford Mustang

Swelly Small Town Artist Gains Buzz for The Release of His Single Featuring an Artist Signed to DJ Khaled Client Swelly: Single Release ft. Multi-Platinum Artist Year 2019 Scope of Work Brand Messaging Development, Public Relations Industry Entertainment Here's the Sitch (aka Situation) A CT artist embraces his humble beginnings, grit, and desire to uplift underrepresented individuals in order to reach new audiences via his single release, connecting with youth in his hometown of Willimantic, CT, and attending Super Bowl LIV weekend. A native of New York’s Washington Heights, independent artist, Swelly, developed a love of music and hip-hop culture from his artistic peers, as well as growing up in Dyckman. Swelly’s music is rooted in his coined saying, “Tryna Get Right” (TGR)—a motto which represents the daily perseverance, built from the rough upbringing he and his loved ones faced. Prior to working with us, his grounded mentality and non-stop hustle granted him the opportunity to share the stage with the likes of French Montana, Lil Durk, Young Ma, and Jim Jones; and earn over a total of 1,000,000 Youtube views on music videos. When Swelly landed a feature with DJ Khaled's We The Best Music Group label signee and multi-platinum artist, Flipp Dinero, he knew it was an opportunity to reach new fans and indoctrinate them into the TGR community. So we went to work: So we went to work: So we went to work: Our Approach To ensure we presented Swelly's relatable story in the most effective and authentic way, our collaboration started with an audit of his existing brand presence online and production of an elecontric press kit as well as other pitchable materials. Since Swelly had a connection to his home state, New York, as well as Willimantic, Connecticut (a place he called his 2nd home), we launched a 6-month "Better Days" regional campaign that positioned him as a rising talent who uses music as a way to create a life that's better than his circumstances. To diversify the reach of Swelly's brand, we considered traditional and non-traditional visibility opportunities (i.e. Instagram takeovers, collaborating with community organizations and a celebratory event for the single) Our Impact & Client Milestones Within the first 3-months of our campaign, we secured 11 local and regionally recognized media placements (Estimated impressions: 1,776,188) 90% of the news coverage was earned media 55% of the news coverage introduced elements of Swelly's story to audiences via an interview or profile story (instead of only posting his song/music video) The "Better Days" music video premiered on WorldStarHipHop.com--which garnered over 1,000,000 views in less than 48 hours Notable media coverage: WTNH 8 (an ABC affiliate), ItsBizKit, CT Breakthrough, Hip-Hop Vibe, 107.7fm The Edge The WTNH 8 TV interview was shared on the outlet's Facebook page which garnered 858 shares, 333 likes, and 92 comments The increased brand awareness contributed to growth on Swelly's Instagram presence, specifically: 91k+ impressions 16.4k engagement 153 link clicks 57k+ reach Additionally, we coordinated a collaboration with Windham Regional Community Council's Youth Investment program--which strives to guide youth toward productive interests, develop a sense of self efficacy and make responsible choices and positive contributions to the community. Swelly spent the day with 10+ teenagers, tending to a community garden. While there, he was able to share his experiences traveling back and forth to Willimantic, and pursue a music career despite adversity. When Swelly signed to Roc Nation's independent distribution entity--Equity Distribution--a month into our collaboration, we leveraged the news to secure attendance at Super Bowl LIV weekend in Miami, Florida. While there, he attend Boom Cups' Celebrity Basketball game (affiliated acts: Floyd Mayweather, Tory Lanez, Swae Lee, Trey Songz, DJ Clue, Pop Smoke and more). He also attended Miami Super Bowl LIVExperience Rooftop Concert featuring national recording hip hop artist, Trina. By attending both events, we secured an estimated 42,754 impressions. Notable media coverage: Round Two-The Show, Could Be You TV, Keturah The Host, Carmen Roxanne (work seen in Baller Alert, ONSITE TV and Unwritten Media) and Magazine Muzic.

Takes Action Towards Supporting Small Businesses Impacted by the Pandemic, Launches Grant Program Client Town of Waterford Takes Action Towards Supporting Small Businesses Impacted by the Pandemic, Launches Grant Program Year 2022-2023 Scope of Work Project/Program Management | Administrative Assistance Industry Municipal Town of Waterford Town of Waterford Here's the Sitch (aka Situation) Using funds from the American Rescue Plan Act, the Town of Waterford wanted to develop and administer a Small Business and Assistance Program that would provide pandemic relief to small businesses. This was the first program directly supporting Waterford small businesses, and First Selectman Rob Brule along with the Economic Development Commission requested assistance. Our Approach We understood that facilitating a program that adequately supports the unique infrastructures, cultures and processes found within small business models requires many interconnected pieces. We took a well-rounded, innovative and customized approach to implementing operations management services that thoroughly assessed the specific needs of Waterford’s small businesses in order to: Ensure the shared grant materials align with legal requirements, grant information is clearly communicated and promoted to prospective applicants, make sure the application process is conducted as seamlessly and fairly as possible, facilitate communication so that all relevant parties can be kept knowledgeable on awardees and implement administrative support to upkeep maintenance and reporting Our Impact & Client Milestones As of January 2023, BRVC is working with the Town of Waterford to facilitate the second cohort for the program, with the remaining $105,000 ARPA funds. Our Operations Management support enabled us to build the Town of Waterford's first Small Business program, from end-to-end and specifically: Ensure it followed federal/ARPA policy Facilitated community listening via a survey that gathered quantitative and qualitative data from over 50 small business owners, which was not only useful for the creation of the program but also for long-term use by the town Curate and host a virtual round table discussion between town leaders and small businesses impacted by the pandemic, to de-mystify any concerns about the application process Built a user-friendly submission process, which resulted in 9 complete applications Created a user-friendly application rubric for the EDC to award $78,500 in total funding to all 9 applicants